Privacy Policy

Effective May 4, 2026

Deutsch

MABTED GmbH
Gertigstraße 5, 22303 Hamburg, Germany
Privacy: privacy@mabted.com

1. Introduction

We process personal data in line with EU GDPR. By using our service, you agree to this Privacy Policy.

2. Data Controller and Contact

Controller: MABTED GmbH, Gertigstraße 5, 22303 Hamburg, Germany – privacy@mabted.com

3. Categories of Data

  • Contact data; account data (settings, preferences)
  • Influencer data (names, email addresses, social media handles, follower counts, niches)
  • Brand data (company names, contact persons)
  • Campaign and engagement data (contracts, budgets, periods, deliverables)
  • Performance metrics (TKP, ROAS, engagement rates, revenue data)
  • Shopify account data and revenue information
  • Gmail account data and email threads
  • Application and usage data (rules, schedules, logs, IP/browser/device)

4. Purpose and Legal Basis

PurposeLegal Basis
Provide and operate serviceArt. 6(1)(b) GDPR
User communicationArt. 6(1)(b) GDPR
Security/misuse preventionArt. 6(1)(f) GDPR
Product improvementArt. 6(1)(f) GDPR
Legal complianceArt. 6(1)(c) GDPR

5. Recipients and Transfers

We share data only when legally permitted, contractually necessary, or with your consent. Third-country transfers are made under Art. 46 GDPR safeguards (SCCs / Data Privacy Framework).

Current processors (as of 4 May 2026):

RecipientLocationPurpose
Supabase Inc.EU (Frankfurt)Hosting, database, storage, authentication
Vercel Inc.EU (fra1, since 2026-05) / formerly USAFrontend & serverless function hosting
Google Ireland Ltd. (Gmail / Workspace)Ireland (EU/USA)Gmail integration: send & read messages via OAuth
Google Ireland Ltd. (Google Analytics 4)Ireland (EU/USA)Aggregate web analytics (consent-gated; IP anonymisation)
Microsoft Ireland Operations Ltd. (Microsoft Clarity)Ireland (EU/USA)Anonymised session replay (separate consent; input masked)
Anthropic, PBCUSAAI-powered analysis in Pearl assistant, negotiation extraction, screenshot & writing-style analysis (Zero Data Retention requested; no model-training use per Anthropic Commercial Terms & DPA; DPF-certified)
OpenAI, OpCo, LLCUSAAI vision for research imports (Storyclash)
Mistral AI SASFrance (EU)AI OCR/vision for research imports
Apify Technologies s.r.o.Czech Republic (EU/US infra)Profile-picture enrichment & Instagram story scraping
Shopify Inc.CanadaCoupon & order tracking, seeding orders
Stripe Payments Europe Ltd.IrelandPayment processing (where enabled)

Detailed data categories and transfer bases are documented in the DPA.

No automated decision-making with legal effect (Art. 22 GDPR): No solely automated decision-making within the meaning of Art. 22 GDPR producing legal effects or similarly significant effects on data subjects takes place. AI suggestions (e.g. negotiation extraction, email drafts, screenshot analysis) are reviewed and released by a human before they take effect.

6. Google User Data Usage

Our application uses the Google OAuth 2.0 API to connect your Gmail account. Below we disclose what Google user data is accessed and how it is used.

Google user data accessed:

  • Your Google account email address (via the "openid" and "email" scopes) to identify the connected account
  • Gmail message content, headers, and metadata (via the "gmail.readonly" scope) to read and display email threads within the application
  • Gmail send capability (via the "gmail.send" scope) to send emails on behalf of the user directly from the application

How Google user data is used:

  • Email address: Displayed in settings to identify the connected Gmail account
  • Gmail read access: To fetch and display email conversations related to influencer communications within the application
  • Gmail send access: To send outreach and communication emails to influencers directly from the application using the user's Gmail account
  • Refresh tokens are encrypted (AES-256) and stored in our database solely for the purpose of refreshing access tokens for the above functionalities

Restrictions on use:

  • Google user data is not shared with or sold to third parties
  • Google user data is not used for advertising purposes
  • Google user data is not used for purposes beyond the functionality described above
  • Our use of Google user data complies with the Google API Services User Data Policy, including the Limited Use requirements

Revoking access:

  • Users can disconnect their Gmail integration at any time via Settings > Email > "Disconnect" in the application
  • Upon disconnection, stored tokens are immediately deleted from our database
  • Users can also revoke access directly via their Google Account security settings under "Third-party apps with account access"

7. Storage Duration

Data retention only as long as necessary; deletion/anonymization within 30 days after account deletion.

8. Cookies and Tracking

We use strictly necessary cookies, and — only with your consent — analytics and session-replay cookies. You can withdraw your consent at any time via the "Cookie settings" link in the footer.

Cookie / technologyProviderPurposeLifetimeLegal basis
Supabase Auth (sb-*)Supabase Inc.Session management (strictly necessary)Session – 30 daysArt. 6(1)(b) GDPR
tmp_cookie_consentMABTED GmbHStores your cookie choice (strictly necessary)12 monthsArt. 6(1)(f) GDPR
localeMABTED GmbHLanguage preference (strictly necessary)12 monthsArt. 6(1)(f) GDPR
_ga, ga*, _gidGoogle Ireland Ltd. (GA4)Aggregate web analytics with IP anonymisationUp to 13 monthsArt. 6(1)(a) GDPR (consent)
_clck, _clsk, CLID, SMMicrosoft Ireland Operations Ltd. (Clarity)Anonymised session replay — keystrokes are maskedUp to 12 monthsArt. 6(1)(a) GDPR (separate consent)

Microsoft Clarity records anonymised session activity (clicks, scroll, mouse). Keystrokes are masked by default and are not recorded. You may consent to or refuse this tool independently.

9. Your Rights

  • Access, rectification, erasure (Art. 15-17 GDPR)
  • Restriction (Art. 18 GDPR)
  • Portability (Art. 20 GDPR)
  • Objection (Art. 21 GDPR)
  • Withdrawal of consent with effect for the future (Art. 7(3) GDPR)
  • Complaint to a supervisory authority (Art. 77 GDPR)

Logged-in users will find pre-filled templates under Settings → Privacy & Account (path: /settings/privacy). Otherwise, write to support@mabted.com. We confirm receipt within 72 hours and complete processing within the statutory one-month deadline (Art. 12(3) GDPR). Processing is free of charge.

10. Data Security

TLS encryption in transit and AES-256 at rest, role-based access system, encrypted API tokens and access keys, logging of all access, regular security updates; EU hosting (Frankfurt/Amsterdam).

11. Changes

We may update this policy; the latest version can be found on our website.

12. Contact

Contact: privacy@mabted.com or the Hamburg Commissioner for Data Protection and Freedom of Information.